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Year in Review – Part 1

August this year concludes our first year of operations. As we were looking back at the year, we thought it would be interesting to dig into our sales data and make some interesting inferences.

Note: For most of the analysis below, we’ve used order data from 01/09/2018 to 31/08/2018.

Orders by total cart value

The first data point we were interested to see was what was the total order value of an average order placed on the site. As the data shows, a majority of our orders fall in the ₹0-₹5,000 range. Since we also sell sleeves, dice, and other accessories on the site, the peak is at a lower value than you would expect given the high prices of games.

Distribution of orders by total order value.

Zooming in on orders less than ₹10,000, we see the distribution shift and even out in the ₹2,000-₹4,000 which coincides with the prices of most our games.

Distribution of orders by total order value, for orders in the range ₹0-10k.

Here’s the same distribution, split by our top 5 cities.

Distribution of orders by total order value, for orders in the range ₹0-10k, for the top 5 cities.

Number of sales by item price

Sales by item price.

As you’d expect, cheaper items sell more than expensive items. Though, again, this is skewed by the prices of cheaper items like sleeves and dice. Filtering to sales of games, we see the distribution move to the right.

Sales by item price, only games.

The peak in the ₹1.5-₹2k range is mostly driven by the sales of Arboretum and The Mind which have been hugely popular this year, and the plateau in the ₹4k range is driven by the sale of Wingspan, which is, not surprisingly, on it’s way to become our best selling game of the year. And yes, that tiny bump in the 12-14k range is Gloomhaven.

Hopefully you found this interesting. In the next post, we’ll dig further into the games, popularity of games by BGG weight and rating. If there’s anything else you’d like us dig into, let us know in the comments.

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Mechanically Inclined

We can talk for hours about how every board game is unique, but almost all of them employ forms of interaction common to game design. Mechanics are the engine of the game, with theme and art being the shiny exterior. Some designers of euro games focus only on one mechanic while others infuse elements of numerous mechanics. Understanding the inner workings of your favorite games may allow for a deeper enjoyment of them and help uncover new strategies. Realizing your favorite mechanics also leads to discovering more great games!

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Gateway to Game Night

Successfully inviting new players to the table is one of the greatest joys of the board gaming hobby. Everyone knows that sharing is caring, and games are more fun with friends. But, too often the games we choose are so intimidating that they send casual newcomers running, never to be seen again. Our goal as gamers is to grow the community and certain games are preferable for achieving this. Instead of starting off with epic 6-hour adventures that are heavier than the table itself, try warming up with some of the best gateway games available here at Bored Game Company.

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MeepleCon 2018

It’s our pleasure to announce that we’ll be at MeepleCon 2018. MeepleCon is India’s first and largest Boardgame Convention and it will be hosting more than 100 different board games, card games, and other styles of games that people gather to play – strategy games, party games, word games, role-playing games, social deduction games, fantasy and sci-fi themes games, economic games, war games, team building and negotiation games and many more.

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